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Eyes on the Horizon: How Tech Can Add Value to Your Relationships

By The Apto Team on Jan 26, 2015

The day-to-day tasks and requirements for conducting business can take over if we let them, and leave us with no time to pull back and look at the wider landscape. We know that the client is the cornerstone, but keeping track of details and managing schedules –indisputably necessary for good customer service- can push client relations to the back burner.  This is not a recipe for success. In our increasingly connected world, clients expect responsive, personalized attention.

One consequence of ubiquitous use of technology has been a change in expectations for customer service. Clients expect an increased level of interaction with agents, and a high level of responsiveness to their needs and input.  This can be handled with very little monetary cost, but it does demand some commitment in terms of time. When technology is used for conducting routine business functions and streamlining operations, time is freed up for the critical client relation tasks.

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7 Tweetable Duke Long Quotes

By Kim Howard on Jan 19, 2015

DukeLongweb-11Real Estate Tech News (Formerly CRE App Review) recently announced it's RETA (Real Estate Tech Awards) winners. Voted as the #1 Most Influential CRE Tech Thought Leader of 2014, Duke Long has an extremely popular blog that isn't known for being politically correct, but IS highly influential in the CRE world.

Topics: Interviews
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This Month in Commercial Real Estate Technology - January 2015

By Kim Howard on Jan 12, 2015

Happy New Year! We've noticed several up-and-coming commercial real estate technology companies hitting the scene, and we've compiled a list of some of the top companies who we think will be making waves in the CRE tech sector in 2015!

Topics: Industry News
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Top 4 Best Practices for Commercial Real Estate Marketing

By The Apto Team on Jan 5, 2015


Exposure. Buzz. Building a long-lasting and lucrative reputation. These are the goals you should always have in mind when marketing commercial properties. The ability to keep the big picture in focus, while at the same time not overlooking any of the minute details, is the key to consistently selling commercial real estate and ensuring the longevity of your business.

As such, we set out to compose a list of the top four practices for commercial real estate marketing that will help you market better, sell more, and steadily enhance your reputation along the way. 

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