Log In

Elizabeth Knight

Elizabeth is a Marketing Manager at Apto. She loves words, cheeseburgers, polo, and the facepunch emoji.

Recent Posts

Improve your communication with these 3 presentation tools

By Elizabeth Knight on Feb 8, 2017

real-estate-diagram-buying-selling-mock-prezi-template-477812-edited.jpgTo be successful, commercial real estate brokers need to be seen as market experts, trusted advisors, sales pros and interesting people. That’s no easy task.

We’ve picked a few resources that can help you achieve those goals through better communication and presentation. These resources are worth your time, whether you’re working on building new relationships, revamping your pitch deck, or showing off properties.

Continue Reading

The top 10 ways to keep the best brokers on your team

By Elizabeth Knight on Feb 2, 2017

people-office-group-team-928827-edited.jpgBuilding a high-functioning commercial real estate brokerage takes work, time, and intention. But once you’ve got a great team in place and onboarded, don’t put things on autopilot. You want your brokers and support team engaged in their work and loyal to the firm.

Continue Reading

12 interview questions to ask broker candidates

By Elizabeth Knight on Jan 26, 2017

fashion-men-vintage-colorful-large.jpgWorking on building out a team? Hiring a good commercial real estate broker means hiring a good salesperson—not an easy task. We’ve covered a few of the basic questions you should ask when trying to find a great broker, but we thought we’d provide a few more that will also help you determine whether that broker will be a good fit for your team.

Continue Reading

Apto voted best real estate mobile app of 2016

By Elizabeth Knight on Jan 20, 2017

RETAS-2016-winners_banner-370213-edited.pngWe’re excited to announce Apto was recently named one of the top five mobile real estate apps of 2016, by Real Estate Tech News, for the second consecutive year.

Continue Reading

Top 5 blog posts from the year

By Elizabeth Knight on Dec 29, 2016

happy-new-year-420039-edited.jpgGoodbye to 2016! We hope that you had a good year and that you're ready for everything 2017 has in store. For our last post of the year, we wanted to share our five most popular blogs (just in case you missed them).

Continue Reading

10 Secret Santa gifts your coworkers and clients never knew they wanted

By Elizabeth Knight on Dec 14, 2016

secret santa-162522-edited.jpgHere at Apto, we have our Secret Santa gift exchange scheduled for this week, and we don’t want you to be scrambling like we are to find the perfect gift! Whether you’re looking for a white elephant gift for a coworker or a memorable gift for a client, check out a few fun ideas below.

Continue Reading

New ebook: The Ultimate Guide to Marketing Your Listings

By Elizabeth Knight on Dec 8, 2016

Ultimate-guide-to-marking-listings-cover.pngWe’re excited to announce the follow-up to our popular ebook on marketing your brokerage and yourself. If you read that, you know how to set yourself and your brokerage apart with top-notch marketing.

In our new ebook, you’ll get a blueprint for marketing your commercial real estate listings. That includes tactics for generating not just maximum exposure, but also the right kind of exposure. It’s chock-full of tips and resources for crafting a compelling story, reaching the right people, and employing effective digital marketing so you can get deals done quickly.

Continue Reading

Apto and Outlook—what you need to know

By Elizabeth Knight on Dec 1, 2016

Outlook image-679161-edited.jpgWe hope you enjoy reading the Apto blog for industry best practices and insights on CRE tech. Every now and then, though, we like to answer some FAQs from our customers and introduce you to some important Apto features.

For example, a good CRM promises to help you build stronger relationships and become more efficient in general. But how does it work?

Start with email integration

Continue Reading

New ebook: The Ultimate Guide to Marketing Your Brokerage (And Yourself)

By Elizabeth Knight on Nov 10, 2016

The-Ultimate-Guide-to-Marketing-Your-Brokerage.pngWe’re excited to announce our latest ebook, The Ultimate Guide to Marketing Your Brokerage (And Yourself). This ebook lays out a simple but powerful marketing blueprint designed to keep the leads (and commissions!) flowing. That starts with setting yourself and your brokerage apart with top-notch marketing.

Continue Reading

Your commercial real estate technology stack

By Elizabeth Knight on Nov 9, 2016

cRE-tech-stack-477x326-1.jpgWe talk about CRE tech all the time. It’s what we do. We want you to be informed whether or not you use Apto.

Our customers often ask us what the core pieces of commercial real estate technology really are. There’s so much out there, and it can get overwhelming very quickly. Even tech-savvy brokers have trouble wading through their options, or they just don’t have time to explore dozens of new products.

So let’s keep it simple. Here are the five core areas you need technology for if you want to be a better, more efficient broker.

Topics: CRE Tech
Continue Reading