Every now and then, we’ll get an email from a broker who’s had about enough with Apto ads.
“Please take me off your list!!! I see your ads everywhere.”
We even got a similar email from someone in the commercial real estate industry who markets herself as a thought leader and digital marketing expert. This person didn’t understand paid advertising either.
The thing is: it’s just not that simple for us to “turn off” those ads off for any one person, across multiple platforms. That’s just not how it works. It’s not an excuse―it’s digital advertising, and if you want to use it to your advantage as a broker, then there are a few things you should know.