The Apto Team

The Apto Team

Created by and for commercial real estate brokers, Apto is the leading web-based software platform for managing customer relationships, properties, listings, deals and back-office. Apto serves thousands of commercial brokers and is the CRM of choice for 6 of the top 8 CRE brands. Apto's world-class CRM platform is optimized to meet the needs of CRE brokers, and can be further customized to brokerage workflows and business requirements. Apto is the only platform that allows brokers to manage the full lifecycle of a deal anywhere, from any device.

Recent Posts by The Apto Team:

[Tip sheet] 31 Quick and Dirty Prospecting Tips for Commercial Real Estate Brokers

Prospecting for new business is the lifeblood of a commercial real estate broker. To be successful, you need to build strong relationships and continually grow your network.

That’s why we pulled together a tip sheet to help you up your prospecting game at every stage of the process. These tips are short and sweet but are meant to inspire you to think of your workflow anew, from the technology you use to conversion metrics to relationship-building techniques and beyond.

Topics: Best Practices

The Best Practices Library: Your go-to resource for CRE strategy, now updated

chessObjection.jpgThere’s no shortage of commercial real estate content out there (including our own), but the specifics of using CRE tech are a little harder to come by.

For example, we talk about prospecting all the time. Target high-value opportunities, we say (and we’re not the only ones). But what are the high value opportunities, and how do you find them? Why is that the best strategy? How can technology help?

Well, the Best Practices Library has the answer. We’ve recently made some updates that reflect our latest products, so we hope you’ll check it out! And we’ll be adding more articles in the weeks to come.

Topics: Best Practices

4 how-to guides for CRE brokers

Are you back in the swing of things at work? Keeping your New Year's resolutions? In case you need a little more inspiration, here are four guides that cover CRM, prospecting, and marketing for commercial real estate. 

Read them all and then browse our library for other tips and perspectives. 

Topics: Best Practices Efficiency

“It went from taking 4 hours of a day to 30 minutes of a day.”

Jules Hochman of Denver-based Pinnacle Real Estate Group leads a six-person team within his firm. With four brokers, a transaction manager, and an executive assistant, they’ve found a niche in multifamily and retail.

He’s been in the business for a couple decades, and the biggest change he’s seen is the rise of technology. Now, he acknowledges that “as a broker, you always want to do more business, and without technology you can’t.”

Fortunately, he’s found a tool that gives his team more time and lets them get more transactions done.

Topics: Interviews CRE Tech Efficiency

Up your networking game in 2018: 5 ways to build your digital rolodex

Ready for 2018? Commercial real estate brokers know that near-constant networking is the key to success. You never know who you’ll meet or what new ideas you’ll be exposed to. So before you head into the New Year, brush up on a few ways to set your networking strategy.

Topics: Best Practices

The top 10 most read posts of 2017

We hope that you had a good year and that you're ready for everything 2018 has in store. As we get ready to close out the year, we wanted to share our most popular blogs (just in case you missed them).

Enjoy—and Happy New Year!

Topics: Best Practices

3 product updates: Better mass email, contact intel, and maps

The holidays are upon us, but we’ve been hard at work making sure brokers are set up for success in 2018. Read on to learn about three exciting product updates from the month.

Topics: Company Updates CRE Tech

How Baum Realty Group uses tech to get more deals done

Baum Realty is a retail brokerage firm based in Chicago, IL. For years they’d been struggling with a siloed tech stack and data spread across a variety of sources and tools.

And then they switched to Apto.

As Mike Demetriou, President of Baum Realty Group put it: "It's unusual that you can find a piece of technology you can actually ascribe to getting a deal done, and therefore monetize the investment you made in technology."

Topics: Interviews CRE Tech Efficiency

4 tips for fueling your pipeline for the New Year

During the holiday season, business sometimes slows down as our focus turns to parties, shopping and spending time with family and friends. So what can we do to make sure we end the year on a positive note with a strong final quarter?

Here are four tips for fueling your pipeline for the New Year.

Topics: Best Practices

3 ways retail can keep brick and mortar relevant

Do you remember shopping with your parents when you were a kid and enjoying an ice cream as payoff? Even though retail has changed dramatically in recent years, that combination of experiences in your memory is what is helping keep brick and mortar retail stores relevant today.

Despite the rise in online retail, there are still reasons why some customers prefer in-store experiences. Some want to physically touch the product, browse more options, or just the enjoy shopping experience itself.

It’s a competitive market, but there are ways traditional retail stores can keep customers coming through their doors.

Topics: Industry News