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The Apto Team

Apto, the commercial real estate software company, is the #1 CRM and deal management platform for commercial real estate brokers, with more paid users than any other service. Apto was built by and for brokers to help them manage contacts, properties, listings and deals from anywhere, on any device. Apto customers include thousands of independent brokers around the world, as well as multinational brokerages CBRE, JLL, NKF, Cushman & Wakefield and others. Headquartered in Denver, Apto is one of the fastest-growing private companies in the U.S., as ranked by Inc. magazine three years in a row.

Recent Posts

The 7 best Apto blogs of 2019 (so far)

By The Apto Team on Aug 8, 2019

2photo-pots-X1RQ3b6ZhUs-unsplash-1It’s hard to believe it’s already August. That means we’ve posted over seven months’ worth of best practices, product updates, and industry news to our commercial real estate blog so far this year. And, if we do say so ourselves, there are some really good articles we think you’d get value out of.

Since that’s a lot of content to sift through, we’ve rounded up the seven best Apto blog posts of 2019 that are worth a read.

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10 commercial real estate video games you must play this summer

By The Apto Team on Aug 1, 2019

sebastiaan-stam-5hBREM-5mnQ-unsplashJust because you’re on a summer vacation doesn’t mean you can’t brush up on your real estate skills. And, doing so doesn’t have to be work—it can be fun. Whether you’re at the airport waiting to board a flight somewhere special or in between property tours with a few minutes to spare, we’ve rounded up a list of ten addictive real estate video games you can play on your smartphone.

Topics: CRE Tech
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New Apto survey: CRE workplace attitudes toward women

By The Apto Team on Jul 9, 2019

The commercial real estate brokerage industry has become a more favorable place for women professionals, but men and women disagree on the extent of the progress, according to the latest Apto National Broker Buzz Poll, which was conducted before the Fourth of July by commercial real estate software company Apto. Women believe there’s been some progress; men believe there’s been more.

“It’s one of the interesting differences that the poll revealed,” said Apto CEO Angela Tucci. “While most respondents agreed that the industry has made improvements in the way it treats women — and this is something we should certainly celebrate — the representation of women in broker roles and leadership positions still remains low. Just like in the tech industry, we should be pleased that workplace gender relations are generally getting better, but we should aspire to achieve greater inclusivity and even further diversity."

Topics: Industry News
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Here are 8 tips we would give companies looking to hire a CRE broker

By The Apto Team on Apr 23, 2019

brokers-suits-coffee-320x240You, the commercial real estate broker, live and breathe your market. Helping businesses find space to lease or buy is what you do and what you know so well.

As for the people running those businesses, they have other things on their minds! While some might have a bit of familiarity with the market, many of them don’t have the faintest clue as to how to find the right space for them.

So while you’re aggressively calling to win their business, keep in mind that they’re probably pretty stressed about the thought of the move. Considering rent may consume up to 20% of company revenues, depending on the industry, and that the devil is in the lease details, it's important they make the right decisions. That starts with selecting the right broker for their needs.

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It’s Tax Day! Most CRE brokers have filed their returns and owe Uncle Sam. Do you?

By The Apto Team on Apr 15, 2019

money-tax-day-320x224Today is Tax Day in the United States. The majority of commercial real estate brokers filed their tax returns in advance and owe Uncle Sam money, according to the latest Apto National Broker Buzz Poll. The poll was conducted between April 1 and April 10.

According to survey results, 30% of brokers say they have been negatively affected by new federal limits on the deductibility of state and local taxes. These changes and others were signed into law by President Trump in late 2017, and took effect beginning with the 2018 tax year.

Notwithstanding their politics, brokers also say the Trump tax-code changes generally have been a net-positive for themselves personally and for their businesses.

Here are the survey results:

Topics: Industry News
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How to get past gatekeepers when prospecting

By The Apto Team on Apr 9, 2019

Getting-Past-The-Gatekeeper_FI-1-1All commercial real estate brokers have been there.

You’re hitting the phones, trying to drum up new business and connect with new people, and you just can’t seem to get past the gatekeepers.

Those decision makers you’re calling have receptionists for a reason, after all. Whether it’s a property owner or tenant, they probably have a lot of people trying to reach them, and they sometimes even train those gatekeepers to block pesky salespeople like you, sending you straight to the abyss of voicemail.

But getting past those gatekeepers can be done. And it should be—you have real value to offer, after all!

Here are a few simple tips to help you get through and reach new connections, and make sure you keep them on the line once you do.

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Why culture fit is a trap in building a brokerage team

By The Apto Team on Apr 4, 2019

Ifashion-men-vintage-colorful-larget’s no secret that culture fit is a major factor in why certain teams work together and that it makes a positive contribution to job satisfaction and employee retention. Whether you’re on a large team or it’s just you and an admin, you have to give some consideration to coworker dynamics and how you can keep your top performers.

When it comes to inspiring performance and increasing employee loyalty, a strong cultural fit can make all the difference. However, while cultural fit is important, it’s not the only consideration when building your team.

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Power tips for turning cold calling into warm calling

By The Apto Team on Apr 2, 2019

Cold_Calling_Apto_Best_Practices-320x213We’ve all been there, having to make the “dreaded” cold call. While few commercial brokers are a fan of cold calling, they’re a reality for this industry — especially when you’re a broker who’s just starting out.

Cold calling often feels uncomfortable because the person isn’t expecting to hear from you, and you have no idea if they’re in the right mood or frame of mind to have a sales conversation.

Like anything else, it’s all about the approach. Whether you’re a seasoned broker or just starting out, there’s an opportunity to change how you view cold calling.  

This starts with embracing the idea that you’re never actually making a call that’s truly cold because you always have insight backing up your prospecting.

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Make March Madness Predictions and Win $100

By The Apto Team on Mar 19, 2019

Basketball blogMany brokers love college basketball, so we’re taking the pulse of CRE pros on the NCAA men’s basketball tournament before it gets underway.

Please take this one-minute multiple choice broker poll to let us know how the tournament affects your work, and who you think will win!

Topics: Industry News
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What we’ve been reading: the DNA of #CRE, using tech to build client rapport, and automation in CRE

By The Apto Team on Mar 14, 2019

technologyThis week, we wanted to share a few articles that caught our attention recently.

From the annual DNA of #CRE survey to commentary on automation and technology, read on for the latest commercial real estate insights.

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