The $450,000 post-it note

The other day, a few members of our product and sales teams got to talking about stories they’d heard recently from brokers. There were plenty of tales about legacy CRM systems and other outdated technology, but there were even more stories about offices stacked with paper and desktops crowded with Excel documents.  

But to me, this one takes the cake. It’s about the real cost of relying on those antiquated systems to prospect and build relationships. (Names and locations intentionally left out!)

Topics: Best Practices CRE Tech Efficiency

Paperclips, Seinfeld, and more: 4 ways to recharge your motivation

You don’t know why, but the days just seem to drag on. You’re not as excited about this job like you once were, and you’re wondering if this is the beginning of the end for you as a broker. Sound familiar?

Whether it’s a genuine career slump or just a brief dip in motivation, what you’re feeling is normal—and it happens to the best of brokers. But  you don’t have to stay stuck. Today, we’re bringing you four fresh ideas for summoning up that extra get-up-and-go when your tank’s nearly empty.

Topics: Best Practices

6 must-ask interview questions to assess emotional intelligence

Emotional intelligence is the hidden super power that separates top performers from the rest.

Emotionally intelligent people are far more likely to be successful, not because of luck, but because they’ve mastered the 11 psychological skills we cover in this ebook. People are far more likely to do business with those they like, even if a better deal exists elsewhere.

As a commercial real estate professional, your ability to detect emotional intelligence in others is just as important as your ability to operate with emotional intelligence yourself. You might feel like a one-man show at times, but the people with whom you surround yourself will either help or hurt your chances of success. So when interviewing job candidates, you need to sharpen your emotional intelligence detection skills.

Here are some revealing interview questions to keep in your back pocket:

Topics: Best Practices

The do's and don'ts of CRE blogging

The marketing landscape for every industry has evolved dramatically in the past decade. Traditional methods of marketing such as commercials, newspaper ads, even banner and display advertising are all but ignored by today’s consumer.

The next phase in marketing is content.

Why? Because content marketing involves the creation and promotion of valuable information that consumers actually want.

Topics: Best Practices

7 ways to lift up your local community (and your business)

You spend a lot of time actively chasing new business. But how much time do you spend getting to know the people in your community and actively helping them out?

Whether you’re coaching a little league team or organizing a donation drive, community involvement is a great way to make a positive contribution and meet new people. It also has the power to boost your business as people get to know you, trust you, and spread the word about what you do.

Today, we’re sharing seven simple ways to show your community a little love (and maybe get a little love back in return):

Topics: Best Practices

Vision, perception, reality: The key to working your deals is in the balance

Like many kids growing up in a bucolic yet blue-collar part of the Midwest, I had to exercise my imagination when it came to more glamorous landscapes that featured mountains, oceans, or skyscrapers. Thankfully I had Chicago and its architecture to inspire me and ground my thinking about place.

That imagination turned to vision as I devoured movies and TV shows about places like Beverly Hills, Miami, and New York. The more I saw on the screen, the more I felt I understood, the more I felt some version of those cities’ realities.

Topics: Best Practices Disruption

Boost your network with these 10 practices

Strong networks lay the foundation for successful businesses and prosperous careers. In the CRE world, networking is critical for finding new prospects and growing your client list. But many people dread the thought of introducing themselves to a group of strangers, or worse yet, speaking publicly.

Mastering the art of networking is a lifelong endeavor, and contrary to what some believe, it’s more than just aggressively handing out business cards. From starting right to making it a daily habit, following these tips will put you on the road to networking success.

Make follow-up easy with Prospect & Nurture

Topics: Best Practices

7 interview mistakes to avoid and 5 things you absolutely must do to get the job

Studies have found that people decide whether or not they like you within seven seconds. That doesn’t give you much time to make a good first impression, especially when you’re in an interview situation.

Let’s face it, all you’re thinking about in that first seven seconds of a job interview is: Where do I sit? Should I have taken that glass of water? And what was the name of my interviewer again?

Interviews are high-stress situations. Even commercial real estate brokers or other salespeople, who are evaluated on their people skills, can stumble in their answers. Fortunately, like writing, delivering a killer sales pitch, or closing a deal—interviewing is a skill that can be learned with guidance and practice.

We polled seasoned HR representatives to determine what things you should definitely NOT say or do in an interview.

Topics: Best Practices

7 office design mistakes to avoid at all costs

From the open floor plan to coworking spaces, offices are finally getting a much needed makeover. But when it comes to stellar office design, it isn't as simple as throwing in a slide or ping pong table and offering awesome perks (although that certainly doesn't hurt).

Effectively designed offices foster employee creativity, cut down on wasted time, and make businesses better. But as important as it is to update outdated offices and design new ones well, its equally important to avoid common office design pitfalls. From the usual culprits like poor lighting to less obvious problems like failing to differentiate space, avoiding these design mistakes will help ensure your office is a major asset to your business.

Topics: Best Practices

3 types of prospects that should be on your call list

The value of your services as a commercial real estate broker lies largely in your relationships—and by extension, the database that keeps them organized. To make meaningful connections with the important people in your market, you have to know who they are, their portfolios, their networks, their past behavior, etc. You have to be an expert on your market and all the properties and people in play.

There is so much information to track, and while there are a lot of data services out there to help you get started, they’re all imperfect. You have to gather and maintain your own data if you want to succeed.

The good news is if you’re diligent about building your database and keeping it up to date, it can pay huge dividends.

Topics: Best Practices Efficiency