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A formula to increase opportunities for new business

By The Apto Team on Oct 11, 2018

If you want more opportunities to win new business, you don't have to prospect more aggressively. You just have to prospect smarter.

It starts by ensuring you contact the right people at the right time. To do that, you need to have your information organized the right way. Then you have to have the right information on hand to make a quick connection.

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The latest and greatest data sources for CRE

By The Apto Team on Sep 11, 2018

52-CRE-Data-Sources-Cover-UpdatedIn terms of commercial real estate data sources, there are a few big names out there that most brokers use. They’re the largest—and the most expensive—but they’re not the only ones in the game. There are a number of smaller, niche companies that provide information on lease/sales transactions, ownership info, mortgage/financial data, property data, listings, and more.

All brokers need data, so it’s no surprise that the 52 Commercial Real Estate Data Sources ebook has been our most popular resource to date. And now we’ve updated it with the latest and greatest data sources for 2018 and beyond!

Here are some of the companies that have been added for the 2018 edition of our ebook.

Topics: CRE Tech
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Why disintermediation isn’t happening in CRE

By Tanner McGraw on Aug 28, 2018

NAR-disintermediations-cre-160595-editedThis article first appeared in NAR REALTOR Magazine.

I started my career in commercial real estate in 2004. When I attended my first national sales meeting as a broker soon after, “disintermediation” was a popular topic of discussion. Many people seemed to be saying that at some point in the near future technology would obviate the need for brokers altogether.

Fast forward a few years, and I’m out of brokerage and on the tech side of commercial real estate. The first industry panel I sat on as a company founder raised the specter of disintermediation. And last year, it was covered yet again at several other conferences I attended.

The thing is, it’s just not going to happen.

Topics: CRE Tech
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4 reasons to share your data and turn your team into a real business

By Irena Ashcraft on Aug 16, 2018

broker-data-relationships-320x216-2What do you lose when you keep everything to yourself?

We know of brokers who are protective of their data as well as their relationships, and of some teams that are so competitive they’ll steal leads right out from under each other.

And in a way, we get that instinct to turn inward. It can feel like you’re laying all your cards on the table when you share hard-earned intel with people who may not understand what it took for you to get it in the first place—and who may run off with it the moment your back is turned.

But at the same time that some brokers are turning inward, others are turning that thinking right on its head. They’re discovering that when they open up and work together, they’re able to attract even more success for themselves, their team, and ultimately their business.

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Meet the new Apto

By The Apto Team on Aug 14, 2018

APTO_Deals Mock-up-2-webOne year ago this month, we released a product that was the culmination of hundreds of conversations and emails with brokers of all specialties across the country.

It was the first step toward our new product vision. We knew that we’d come a long way in helping introduce the concept of CRM (beyond paper and Excel, that is) to commercial real estate. But it was time to move past that. We had CRM for brokers down pat: in Apto, your data is organized the way you think. It was time to apply that data the way you work.

Since then, we’ve released a slew of new feature sets dedicated to optimizing the broker workflow. And with the new releases that have come out this year, we’re now able to introduce our complete new product. Whether calling a previous client, finding likely buyers on a map, or working through each task related to a deal, brokers can be much more efficient as they find, win, and execute business.

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Shopping for CRE tech? 3 questions to ask your vendor you haven’t thought of

By The Apto Team on Aug 9, 2018

59bec6362d43b_TechnologyOn the hunt for new technology to help you be a more efficient broker? Maybe you're looking for a CRM to organize your data, or maybe you want tools to optimize your workflows for prospecting, marketing, executing deals, etc. And you’re probably aware at this point that any software you choose should offer the basics: a cloud-based system, mobile access, and ease of use.

Those are the obvious must-haves. But there are probably a few things you haven’t thought of yet. To choose tech that will help you be successful in the long run, ask each vendor you’re evaluating these three questions.

Topics: CRE Tech
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Webinar: New leasing insights for better conversations (and more!)

By The Apto Team on Jul 31, 2018

APTO_Leasing Mock-up-2Finding and building relationships with tenants can take a lot of time, and with periods where you feel like you haven’t accomplished anything. Brokers from all generations know the importance of making a good impression on the first call and then keeping momentum through every subsequent interaction.

In talking to brokers, we’ve seen the many ways in which they piece together the contact, company, and lease information needed to make a good connection when they get on the phone. It usually involves 5-15 tabs on one computer screen and a good amount of prep time before the call.

If this sounds familiar, then you’re going to like what we say next: You don’t need to work this way anymore.

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7 apps brokers can download right now to gain more hours in their day

By The Apto Team on Jun 21, 2018

man-suit-tie-phone-320x256Who doesn’t wish they had a few more hours in their day? Commercial real estate brokers in particular are always on the move and multitasking between a number of urgent tasks.

What better way to be more productive than to look to the technology we already use a hundred times a day—our cellphones! Here are seven apps brokers can download right now to gain more hours in their day.

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How SRS National Lease Group got more efficient at everything

By The Apto Team on Jun 18, 2018

SRS National Net Lease Group in Newport Beach recently jumped on with Apto, and already it's resulted in more calls, more deals, and more efficiency overall. 

Watch the video or go ahead and start a conversation about how Apto can help your business

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How to head into every conversation with more intel (without doing research)

By The Apto Team on Jun 13, 2018

Building relationships is the lifeblood of a broker. You need to know exactly who your prospects are, and more importantly, what to say to get them interested and listening to what you have to say.

To capture someone’s attention, you need to be interesting, relevant, and timely. Whether you’re following up with an old client or making a new connection, you need to offer them information of value to them, and convince them you’re an expert on your market.

We’ve grouped popular conversation starters into categories before, and now we’ve brought them into our product. Take a look now or read on for more info.

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